bRealtime Blog

Digiday Programmatic Summit

Recently our team was in New Orleans for Digiday‘s Programmatic Summit. Aside from attending the event, we also sponsored. CPXi Chief Revenue  Officer, Jonathan Slavin, spoke with Digiday CEO, Nick Friese, on stage during the session “Digiday Dialog with bRealTime: Lost in Transaction: A Look at the Current Issues Facing Programmatic”. During the session the two discussed key challenges, how automated advertising has changed since its introduction and predictions for the future of the exchange.

Additionally, we hosted an event after party at a local restaurant. It was a nice opportunity for attendees to get together and chat while enjoying some drinks and appetizers.

Allison Bates, Marketing Associate, was on site for the event and said the following:

“I had the opportunity to attend Digiday Programmatic Summit. The conference was a great combination of insightful sessions, networking time, and getting to see New Orleans!  Programmatic is a broad term that can mean different things to different people depending on company, positioning in the ad landscape, and knowledge of emerging technologies. Digiday Programmatic Summit helped me learn the nuances of the term programmatic and learn about programmatic from a variety of perspectives.”

Here are some pictures from the event:

As always, it is great to be a part of Digiday’s events and we look forward to the next.

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